The Art of Luxury Storytelling
I’m a London-based editor, journalist and content strategist with 20 years of experience in international publishing. Specialising in luxury travel, yachting and private aviation, I work with leading magazines, media groups and luxury brands around the world to create original editorial and branded content across print and digital. My work spans magazine editing, long-form journalism, interviews, content strategy and special projects, with a focus on intelligent storytelling, strong editorial judgement and a deep understanding of the industries I cover.
What I Offer
Editorial and Production
I edit and produce luxury magazines and editorial projects, from initial concept and commissioning through to final delivery across print and digital.
Selected editorial clients include Robb Report, Forbes, BOAT International, Centurion, Ink Global and Condé Nast Johansens.
Custom Publishing
I work with world-leading luxury brands to create bespoke editorial projects, including magazines, books and other branded publications.
Selected publishing clients include Cecil Wright, Fly Victor, Katherine Pooley, Winch Design, Lürssen Yachts, Aston Martin, Sanlorenzo and Denison Yachting.
Copywriting and Content Strategy
I work with brands on positioning and communications, including tone of voice, website copywriting, campaign messaging and wider content strategy.
Selected brand clients include NEOM, Metrica, Drettmann Yachts, Rocco Forte Hotels, Corinthia,, Dorchester Collection, Virgin Atlantic and Wheely.
